Awesome Admins, join me for the second episode in my new video series, Kate Clicks Through It—where we don’t just talk Salesforce, we click through it! In each quick episode, I’ll guide you through a step-by-step tour of a key backend process to help you grow your Salesforce skills in ten minutes or less. In […]

Awesome Admins, join me for my new video series, Kate Clicks Through It—where we don’t just talk Salesforce, we click through it! In each quick episode, I’ll guide you through a step-by-step tour of a key backend process to help you grow your Salesforce skills in ten minutes or less. In this episode, I’ll show […]

As Salesforce Admins, we’ve dived headfirst into Agentforce. We’re building agents in Trailhead, attending workshops like Agentforce NOW, doing hands-on sessions with our Community Groups and at conferences like TDX, and coming up with ideas of how to put agents to work for our individual business need, even bringing that to fruition through events like […]

There’s been a lot of talk about the Agentforce development lifecycle. As admins, we know that you can’t just jump into building without an implementation plan to guide users to adopt new technology. So how do we get to the development lifecycle and create a partnership between our users, customers, and agents? We build a […]

The evolving admin landscape The Salesforce Admin role is continuously evolving, especially with the integration of artificial intelligence (AI). As Salesforce Admins, we play a crucial role in ensuring our users get the most out of the platform, and sometimes that means adapting to where our users are most comfortable. One such place is Slack, […]

Wow! Not only has TDX given us the chance to connect, learn, build, and become Agentblazers together, but there have also been some game-changing announcements in the keynote for admins working with artificial intelligence (AI) in Salesforce.? This year’s keynote follows the story of an Agentforce customer redefining their customer experience with intelligent products and […]

As admins, you hold the keys to success for your users and companies to get the most out of Salesforce. You have the unique opportunity to build and manage trusted solutions that drive productivity and innovation through five admin core responsibilities: security, user management, data management, analytics, and a new core responsibility: product management.? The […]

In my role as Lead Admin Evangelist on the Admin Relations team, I have been dedicating my time to not only learning Agentforce but also building agents and creating demos for Awesome Admins to adopt Agentforce at their organizations. Through the process of building, testing, and refining, I’ve gained some valuable insights that all admins […]

Editor’s note: This post was updated on March 25, 2025, with the latest information and resources. As Salesforce Admins, we have clear core responsibilities that define our day-to-day roles. We manage users, data, and product, provide actionable analytics, and oversee security. But we’re currently in the third wave of the artificial intelligence (AI) revolution: contextual […]